How to Make Your Medical Website Interactive

Planning on starting a medical website for your practice? Before you spend a dime on building your site, ask yourself what your objectives are. What is the purpose of your medical website development? What do you want your website to do?

Do you want it to attract new patients to your practice or simply answer the endless routine questions about your accepted health insurance plans, office hours, contact information and address? Once you decide on these factors, you can then create a strategy to build the website that best suits your needs.

There are two types of medical websites: brochure websites and interactive websites.

Brochure website: Also referred to as brochureware, a brochure website gives visitors specific information about who you are, where your practice is located and what services you provide. Actually, it is similar to a printed informational brochure.

Interactive website: Think of this type of website as a two-way highway. It gives info to get info back in return. An interactive website helps you build a relationship with prospective patients and a better relationship with existing patients. Today, there are many ways to make a medical website interactive, depending on the features and tools you incorporate.

To make your website interactive, allow your visitors to do the following:

€ Schedule an appointment online.
€ Download particular reports after providing their e-mail address.
€ Ask the doctor a question and receive a response at the provided e-mail address.
€ Sign up for your online e-newsletter.
€ Determine their payment options by working with your online financial tools.
€ Complete paperwork, such as a patient’s health questionnaire or HIPPA forms that they can electronically send to the office or bring with them on their first visit to save time at their initial consultation.
€ Learn more about the services you offer and the procedure that they’re interested in by viewing online learning modules.
€ Watch videos of you being interviewed in the media, demonstrating a procedure or consulting a patient, as well as videos of patient testimonials.
€ Pay their bills electronically online.

You can also put photos of the doctors and staff on your website, as well as a virtual tour of your office. Also, including information about the doctors’ degrees, their continuing medical education, honors and accomplishments received by the physicians, as well as any prestigious organizations to which the practice belongs, will help to boost your practice’s image online.

All of these interactive features help the visiting patients stay on your website longer and get to know you and your practice better. And the more you educate visitors about what they’re concerned about, the more likely they are to call or email you for an appointment or for additional information.

After creating an interactive website, you can expand its web presence, attract more visitors and get better search results by investing in medical marketing for your site. Hiring a firm that specializes in both website design and marketing will help your practice’s site reach its full potential.

Tips for Hosting and Designing a Mobile Website

Tips for Hosting and Designing a Mobile Website

Capitalize on Mobile-The New Big Internet Trend
Hosting a website became a necessity for business owners over 15 years ago. Without a website today, your business is invisible to consumers. It is similar to not having a telephone number. In this day, you can look around and see that almost every single successful business has a website on the Internet.

The desktop-website trend took shape in the late 90’s and grew-even exploded into the business world. As is the case with business, the economy and business environment is always changing. Today, there is a new trend that is taking off and changing the way that the business world works, and it is coming straight at the business world like a freight train!

Not only is a desktop website necessary but now, even more high on the priority list of business necessities, is a mobile website. With over one Billion smart phones, mobile websites have begun to saturate the entire mobile space.

Mobile Design Mistakes: Navigation First, Content Second
How do we actually allow people to move through your mobile website? What are the navigation elements and the user interface that we can put on the screen to allow visitors to move through your mobile website easier?

Many mobile web experiences offer introductions, and even when you get through the “skip-introduction” phase, you get navigation options. What works better on mobile websites is content first and navigation second. Look at YouTube’s mobile website.

Mobile Website Design Tips:
Use “content first/navigate second” organizational structures optimized for small screens and mobile use cases.
Design for touch interactions with appropriate targets and gestures.
Construct forms and input fields to make input on mobile easier and more frequent.
Manage layouts across multiple devices with ruthless editing, device classes, and responsive/flexible designs.
The point of mobile marketing is to give your customers direct and quick access to your business. The longer your message is, the less likely you will be to actually pull them in. Be clear and concise. Tell them only what they need to know, and it will be easier to pull people into your brand, entice them to stay at your site, and convert leads into sales.

Why the Sudden Growth in Mobile Websites?
Consumers gravitate to convenience. That’s as true with payment technologies as it is with anything else. A prime example is the decades-old trend away from cash or checks and toward credit cards.

Now, the mass adoption of smart phones and tablets has set the stage for a new move – away from fixed-point, card-based transactions and toward those completed on mobile. The old dream of the “digital wallet” is coming true in a very particular mobile-led fashion.

With over 770 million GPS-enabled smart phones, and over one Billion cell phones world-wide, location data has begun to permeate the entire mobile space. It’s powering commerce, and many other services, a wide range of which fuel the economy-from which restaurant to eat at to which doctor to see.

Google analyzed the opportunities emerging from this new local-mobile ecosystem and examined how location-enabled mobile ads have generated excitement. Look at how location-based feature have boosted engagement for apps, explain how local data can connect hundreds of thousands of medium-sized and small businesses to the mobile economy, and de-mystify some of the underlying technologies and privacy issues.

Local data can connect hundreds of thousands of small and medium-sized businesses to the mobile economy, via mobile search and other strategies.

Mobile and the ‘Post-PC’ Era
We are in the post-PC era, and soon billions of consumers will be carrying around Internet-connected mobile devices for up to 16 hours a day. Mobile audiences have exploded as a result. Business leaders are incorporating in-depth insight, data, and analysis of the mobile industry into their marketing strategy.

What You Need To Know about Mobile
Consumers gravitate to time-saving devices. That’s as true with payment technologies as it is with anything else. A prime example is the decades-old trend away from 8-track tapes to DVDs. Mobile websites are designed to help consumers make smarter strategy decisions. The business of the mobile industry is being engulfed by business owners rushing to setup their mobile website.

Top Notch Mobile Marketing Tips To Increase Your Business
The Time to Prepare for Post-PC Era and the Mobile Website explosion is now. The on-the-go nature of mobile marketing, as well as certain technical limitations of the devices most often used to connect to the mobile internet, makes mobile marketing a much different animal than its traditional counterparts. This article will give you some tips that will help you get your message out to all the mobile gadget addicts out there.

You can not have a network marketing business without a cell phone. Your down line and potential sign-ups need to feel you are available during regular business hours, and a cell phone will give you the flexibility of being able to go out and meet people without missing a single call. A smartphone will also allow you to pick up e-mail on the go.

Mobile Marketing
Send communications or offers sparingly as part of your mobile marketing campaign. Customers sign up to receive relevant and valuable information or offers but do not respond well to overwhelming volumes of messages. Many people today are bombarded by e-mails and text messages, so make sure your communications stand out as providing value without being annoying.

With mobile marketing you can give your customers what they want, with no delays. People will participate in your marketing campaign hoping to get the promised reward.

Mobile Number List
Similar to an e-mail opt-in list, marketers are taking advantage of the mobile website eruption by collecting mobile number lists. A useful mobile marketing tip is to always offer subscribers a small reward or incentive for joining your mobile number list.

Mobile Marketing Tips
The point of mobile marketing is to give your customers quick and direct access to your business. The longer your message is, the less likely you will be to actually pull them in. Be concise and clear. Tell them only what they need to know, and they will be easier to pull in.

Link to specific parts of your desktop website. You should link directly to that site if you are having a special sale on one part of your site. Mobile sites can sometimes be difficult to navigate, but if you give customers direct access, they are more likely to take the time to look, and possibly buy.

You do not want to be messaging customers while they are sleeping or having dinner. Your customer does not always want to be dealing with your texts, so make sure you are only texting at good times.

Some mobile marketers get out of hand with their messaging and can send five to six messages a day per customer. Doing this sort of aggressive campaigning, will simply turn customers off to your business, especially if they have to pay for each individual text that they receive from you.

What do Mobile Visitors Want?
By understanding the task, the visitor being on a mobile device gives us some context to that task. It is unlikely that a potential customer will want to do extensive product research, review detailed product information, conditions and terms, but rather the mobile visitor wants quick information such as telephone number, location, reviews, product and services offerings and prices.

Mobile Website and Essential Information
As a scaled-down version of the main website, a mobile phone actually serves its purpose because most people accessing a mobile website will in fact be, mobile themselves. And you generally don’t visit a website or surf on your phone without a specific purpose in mind. Often that means finding phone numbers, location, hours of operation, e-mail addresses, services offered, contact names, product availability, etc. In that sense mobile websites are generally less on design, and focused much more on accessing that essential information.

Setting up a Mobile Website
A mobile website is usually set up as a sub domain of the main website. It’s URL would be something like m.webaddress.com, but just existing in that virtual space is not enough, because when a smart phone surfer goes to a website’s main URL, they won’t know that there’s a mobile version unless there is a link to the mobile version of that website. Or a more popular strategy is to use JavaScript or PHP encoding that detects a smart phone is contacting a website.

With over one Billion smart phones, mobile websites have begun to saturate the entire mobile space. The business of the mobile industry is being engulfed by business owners rushing to setup their mobile website.

The on-the-go nature of mobile marketing, as well as certain technical limitations of the devices most often used to connect to the mobile internet, makes mobile marketing a much different animal than its traditional counterparts. As a scaled-down version of the main website, a mobile phone actually serves its purpose because most people accessing a mobile website will in fact be, mobile themselves. It’s URL would be something like m.webaddress.com, but just existing in that virtual space is not enough, because when a smart phone surfer goes to a website’s main URL, they won’t know that there’s a mobile version unless there is a link to the mobile version of that website.

Responsive Website Designing / Dynamic Website Design And Development Services

Responsive Website Designing

Responsive websites are those websites that are developed with the aim of creating one single website which can be viewed by user in any device like Mobile, Tablets, Desktop, and Laptop.

Responsive web design is quite simply a web designing trend, today it has become a web design demand. Every single person using portable device today with internet facilities in it and therefore with the amazing growth of these portable device usage, every single web site should be responsive to be able to attend to every user’s “screen size needs”.

At digitalewebtech, we aim at crafting your sites to give an best viewing ability so that it is easy to scan and navigate with a minimum efforts for resizing, panning, and scrolling across a wide range of devices (from mobile phones to desktop computer screens).

Designing a responsive website will not solely eliminate the requirement for creating a new and separate website site for each portable device but additionally it will save your time and money. Moreover it will also give a user’s with a seamless experience across devices, which will give them access to the same information regardless of how they access your website.

For a great Responsive website layout we at digital webtech use versatile images, fluid layouts and media queries so that user can easily access all the information regardless of it sized.

Responsive web design is turning into a regular practice in web development as it is all about creating an area for your audience to seek out and connect with you and your brand online by creating a website that optimizes for each and every device like smartphones and tablets of nearly each size. As more and more people are accessing the web today from their mobile devices, therefore you need to make sure that the user experience on your site is seamless no matter what device is being used. Responsive web design is a good way to ensure mobile optimization.

Dynamic Website Design And Development Services

Dynamic websites are those websites which contain web content which are generated in real-time. These pages contain web scripting code, such as PHP, Jquery or Dotnet. Whenever a dynamic page is accessed, the code within the page is construed on the web server and the resulting HTML is shipped to the client’s browser. Therefore in dynamic & interactive websites we have a tendency to give simple and easy to understand user interface to our clients whereby a number of web pages are created dynamically by the clients. This implies you to have full management on the contents of the page and you can modify your content as many time as you want and as many times in a day.

Most of the big websites are dynamic in nature, as they are easier to maintain than static websites. This is often because every static page contains distinctive content, manually opened, edited, and revealed whenever a modification is formed, whereas on alternative hand Dynamic websites access information directly from a database. Furthermore it makes doable for multiple users to update the content of a website without editing the layout of the pages.

Both type either static website design and dynamic design websites can have search engine optimization for business presence worldwide through internet. If you only want to present information, then a static website is the best option for you or if you require a website for content such as e-business, collaborative content, and member-only then dynamic website is the only solution for you.

A dynamic website contains information that changes, depending on the viewer of the site, the time of the day, the zone, the linguistic communication of the country the viewer is in and many alternative factors.

A dynamic website can contain client-side scripting or server-side scripting to generate the ever-changing content, or a combination of each both scripting types. These sites also include HTML programming language for the basic structure. The client-side or server-side scripting takes care of the guts of the site.

Advantages Of Website Design Adelaide

Taking the target market into account custom solutions are offered by a good web design Adelaide firm to its clients. The advantage of website design is that it provides support and helps an internet business to be successful. The web site is of great help in selling the product as well as the relevant technical data of any company. It is very important to design a unique website for the company. There are many things that need to be performed for making the best website for the company. The presentation of the website must be approachable and appealing. The website must speak about the company and its products. The content that will be put on the website must be fresh and original. User-friendly navigation is must as well as it must have the capacity to handle thousands of potential queries.

For a successful internet business a lot of aspects need to be attended. The most important aspect is to have a solid link building methodology. This link will help to increase the a solid link building methodology of the website. Social networks are the best way for the interaction of the customers with the companies. Even though together with SEO article submission, posting of blog is the most common method, still for specific websites advanced strategies can be created.

In the website starting from the information about the company, contact details and customer feedback are some additional points that need to be included for more improvement of the company. Today one of the best way of transferring information is through online. The most important point that a new company need to keep in mind while opening its website is that the website of the company must be different from other company as every company has their own website which describes about the company.

In the website the number of pages will be unlimited. It is very important to present the services, benefits, and features of the company on the website. You must update your website time-to-time. In terms of keeping potential customers interested custom website design solutions have numerous benefits. Some of the important points that are being taken care of by a good website design Adelaide firm are for navigating the site must be easy to use, product describing sections, answers to common questions and much more are there. The success of the internet business can be identified by analysing the number of people who had noticed the site – via link building or SEO. Even though there are some website that needs small enhancements as compared to other websites, but the most important thing that needs to be done is providing the right solution.

Every Company Needs Its Own Website

Nowadays, you no longer check the yellow pages when you need to find some information about a product or service. Most people search the web for the products and services they need. That is why it is important for a company to be represented on the internet. Consumers want to be able to access products and services online and businesses have to obey consumer expectations. The internet can provide numerous advantages for your business because it is the most economical and efficient way to do business. In this article we will show 5 reasons which will convince you that your business simply cannot function without its own website.
1. Your Business is always available online.
Your customers can only visit the company’s office from Monday till Friday between 8 AM en 5 PM.
However, your company’s website is available 24 hours a day, every day of the year. This is a huge advantage, especially when some of your customers are located in a different time zone.
2. Your website is adaptable at any time.
Time changes and so should your marketing strategy. A successful company is obliged to change its concept to the wishes of the customer from time to time. Such a change can be very expensive, for example changing the store concept, new printing material and so on. A website is easier, cheaper and quicker to update. So if you want to add a quick change which provides you customers with more comprehensive information it is better to do so online.
3. Your website is worldwide.
Every type, brand or sort of business can be represented online. Even when you are that local little business you have the potential to be seen by millions across the globe. Being a worldwide enterprise is no longer something for just a few. Thanks to the internet and your website your company can effectively trade nationally and globally.
4. Use your website as Customer Service.
Since it is easy to adapt your website, you can use your website to up-date relevant customer information by providing a FAQ (Frequently Asked Questions) category. That way sales and information requests can be processed automatically and immediately. You could also add and online form to your website in which you can interact with your customers.
5. Use your website for your image.
Every big company has a fancy website. When a small business has a well designed website to match the one of the segment leader, it will immediately add confidence to your business and it will make you look bigger than you actually are. It is important to invest in your website since customers already assume that you have one and will compare your online business to that of your competitors. So make sure that your website keeps up, or even better, excels the one of your competition.
After reading this article, I am sure that you are convinced that every business needs a website. Creating a website should not be that expensive. Some websites or tools allow you to create a gratis website maken. Besides zelf website maken allows you to take a step back and gain a fresh insight of your company.